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Thursday, February 05, 2009
Eastpak - Fashionweek Berlin
Image: © 2009 Wheat Images

Eastpak Mixes Casual With Glamour

(Berlin, Germany) - Eastpak, the fashion brand with its roots in the United States university community, hit the catwalk at Mercedes-Benz Fashionweek Berlin 2009 in Germany last week to clearly demonstrate that casual and glamour can live so well together. Eastpak was established in 1960 by Monte Goldman and in 1976, his son Mark Goldman started producing daypacks for the college and university communities and the quality of their bags spoke for themselves.

Today the company has a strong presence in the United States, Europe, Japan, Korea and Brazil with rapid expansion in global markets. Known for the quality of their apparel and the value for money, Eastpak tries to set its own fashion style for the highly fashion conscious teenagers and youth minded adults. On many of their standard packs, Eastpak offers a 30 year warranty that aligns with their philosophy of 'Built to Resist'.

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